To implement and promote Recycle & Win, Coca-Cola has invested over $250,000 in the program, which includes a direct mail educational packet to all single-family households in Charlotte, Mecklenburg County (excluding Cornelius), Concord, Kannapolis and Harrisburg the week of June 17. The educational packet contains images highlighting which materials SHOULD go in your recycling bin as well as a “Give it Back” sticker, which residents must place on their bin to opt in for a chance to win a $50 Harris Teeter gift card.